Sony FWD-98XR55 98" BRAVIA 5 4K HDR Mini LED Commercial TV
Description
The Sony FWD-98XR55 brings the BRAVIA 5 line's XR | Mini LED backlighting to a huge 98" commercial canvas. The XR Backlight Master Drive controls thousands of LED zones with the same core dimming technology found in Sony's professional mastering monitors, delivering deep blacks and bright highlights in the same scene, while the XR Processor's AI scene analysis optimises colour, contrast and detail in real time across the extended XR Triluminos Pro colour space. For lobbies, boardrooms and large-format signage applications, the FWD-98XR55 pairs its 4K UHD panel with Acoustic Multi-Audio sound, Dolby Vision and Dolby Atmos support, and the Google TV smart platform for content and app access. Google Cast built-in and Apple AirPlay 2 make it simple to share content from a laptop, phone or tablet onto the big screen. As with all Sony FWD commercial displays, the FWD-98XR55 is registered for Sony PrimeSupport: three years of professional service as standard, including access to an integrator-focused helpdesk and advanced on-premise exchange, with the option to extend cover by a further two years.
Key features
Thousands of precisely controlled LED zones, based on the same core dimming technology as Sony's professional mastering monitors, deliver striking local contrast.
AI-driven scene recognition analyses and optimises colour, contrast and detail across every frame for a more lifelike image.
Built-in Google Cast and Apple AirPlay 2 for easy content sharing, plus access to a wide range of apps.
Professional after-sales cover including an integrator helpdesk and advanced on-site exchange, extendable to 5 years.
Technical specifications
Delivery & returns
Estimated delivery 25 Aug - 29 Aug. UK mainland delivery only — some large or made-to-order items may carry longer lead times.
Unused items in original packaging can be returned within 14 days of delivery. Faulty items are covered under manufacturer warranty.
Payment & security
Pay securely by card, or apply for a 30-day purchase order account.
Schools, colleges, universities, NHS, government bodies and charities can order on invoice — no card payment required.
All transactions are processed over an encrypted, secure checkout.
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