Sony
Sony FWD-98XR55 98" BRAVIA 5 4K HDR Mini LED Commercial TV
Similar size98"
4K UHD98"LCD
£5,986.54inc. VAT
Low stock
UK stockSony
Sony FWD-98X90L 98" BRAVIA X90L Commercial TV
£6,239.48inc. VAT
£5,199.57 ex. VAT
In stock, dispatched within 2 working days
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Bought in the UK, backed in the UKWhy it matters →
- In UK stock, ships from the UK
- UK manufacturer warranty
- UK-based engineers
- No import duty or customs charges
- GBP pricing, UK VAT invoices
Key specifications
Screen Size98"
Resolution3840 x 2160 (4K UHD)
Brightness500 cd/m²
Panel BacklightFull Array LED with local dimming
ProcessorCognitive Processor XR
Smart PlatformGoogle TV
HDR SupportHDR10, Dolby Vision, HLG
Operating Hours16/7
Description
The Sony FWD-98X90L brings Sony's acclaimed BRAVIA X90L picture engine to a commercial-grade 98" full array LED display, purpose-built for large-venue signage, boardrooms, auditoriums and hospitality spaces that need genuine big-screen impact. A Full Array LED backlight with local dimming drives deep contrast and even brightness across the panel at up to 500 nits, while Sony's Cognitive Processor XR analyses on-screen content the way the human eye does, cross-analysing colour, contrast and clarity for lifelike detail in bright rooms.
Also in this range:43" model 50" model 65" model 85" model Full specifications Datasheet Compare alternatives
Built on Google TV, the FWD-98X90L supports thousands of streaming and content apps alongside standard commercial connectivity (multiple HDMI inputs, USB, Ethernet and Wi-Fi), making it equally at home running a scheduled content management system or acting as a large-format presentation display. As a genuine FWD-series commercial model it ships with Sony's 3-year PrimeSupport warranty as standard, giving integrators the reliability and after-sales support that consumer BRAVIA models don't carry.
This is a non-touch display intended for one-to-many viewing rather than interactive collaboration; specify one of Sony's BRAVIA Professional touch overlays or an interactive display range where touch input is required.
Key features
98" Full Array LED, 4K UHD
3840x2160 resolution with Full Array LED backlight and local dimming for deep contrast at up to 500 nits.
Cognitive Processor XR
Cross-analyses colour, contrast and clarity for natural, lifelike picture quality even in bright environments.
Google TV platform
Built-in Google TV for app-based content alongside standard commercial signage inputs.
3-year PrimeSupport
Commercial-grade FWD-series warranty and support package, distinct from consumer BRAVIA cover.
Technical specifications
Choose a section to view its specifications.
Display (6)
- Screen Size
- 98"
- Resolution
- 3840 x 2160 (4K UHD)
- Brightness
- 500 cd/m²
- Panel Backlight
- Full Array LED with local dimming
- HDR Support
- HDR10, Dolby Vision, HLG
- Touch Capability
- Non-touch
Connectivity (1)
- Connectivity
- HDMI x4, USB, Ethernet (RJ45), Wi-Fi, Bluetooth
Audio (1)
- Audio
- Built-in speakers, Dolby Atmos decoding
Power & Physical (4)
- VESA Mount
- Yes
- Power Consumption
- Refer to Sony datasheet
- Size Band
- 80 - 99"
- Size Band
- 80 - 99"
Certifications & Warranty (1)
- Warranty Programme
- 3-Year PrimeSupport
General (9)
- Processor
- Cognitive Processor XR
- Smart Platform
- Google TV
- Operating Hours
- 16/7
- Series
- BRAVIA X90L
- Intended Use
- Digital signage, auditoriums, large meeting spaces
- Tuner
- Built-in digital tuner
- Control
- IP control, RS-232C
- Country of Origin
- Refer to Sony datasheet
- Orientation
- Landscape only
See the 98" on your wall, to scale
On a phone, point your camera at the wall and see the 98" there at its real size. On a computer, upload a photo of the wall (or scan the QR code to take one with your phone and it will appear here) and drag the display around it to scale.
Not sure 98" is the right size for the room? The screen size calculator shows how far a 98" display carries for presentations, touch work and video.
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Complete your setup
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Sony FWD-98X90L 98" BRAVIA X90L Commercial TV × 1£6,239.48
Total£6,239.48
inc. VAT
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Delivery & returns
Estimated delivery 14 Sept - 18 Sept. UK mainland delivery only. Some large or made-to-order items carry longer lead times, shown on the product page.
Unused items in original packaging can be returned within 14 days of delivery — see the returns policy for how business and consumer returns differ. Faulty items are covered under manufacturer warranty and by your statutory rights.
Bought in the UK, backed in the UK
This item is in UK stock and ships to you from within the UK, so the order never crosses a customs border on its way to you.
The manufacturer warranty is honoured here in the UK. If something fails, you deal with us, not with an overseas seller in another time zone.
Our own UK-based engineers install, commission and support what we sell, and can attend site when a system needs hands on it.
Delivered within the UK mainland, so there is no import duty, customs charge or courier handling fee waiting for you on delivery.
Prices are in pounds sterling with proper UK VAT invoices, and purchase orders are accepted from approved education accounts: no currency conversion and no surprises at the door.
Payment & security
Pay securely by card. Education customers can apply for a 30-day purchase order account.
Schools, colleges, sixth forms, universities and multi-academy trusts can order on invoice, with no card payment required. Purchase orders and credit terms are for education customers only.
All transactions are processed over an encrypted, secure checkout.
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UK stockNeed help specifying this for your space?
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