Sony FWD-43XR35M2 43" BRAVIA 3 II Commercial TV
Description
The Sony FWD-43XR35M2 is the newest-generation commercial FWD variant of Sony's BRAVIA 3 II, launched in 2026 as the successor to the S35 (BRAVIA 3) commercial TV line. It carries forward Sony's XR Processor for AI-driven scene optimisation, while adding full HDMI 2.1 connectivity across its inputs for higher-bandwidth sources, plus Google TV with Google's Gemini assistant built in for natural-language content search and control. At 43", it offers Dolby Vision and HDR10 support with a wide colour gamut, making it a strong choice for meeting rooms, hospitality and reception areas that want current-generation BRAVIA picture technology in a commercial-warrantied package. As a genuine FWD-series commercial model it ships with Sony's 3-year PrimeSupport rather than standard consumer cover. This is a non-touch, one-to-many viewing display; it is a brand-new model line, so Sony's detailed product page is still being populated as of this writing, but the model is confirmed as part of Sony's current professional TV lineup.
Key features
AI scene recognition for colour, contrast, clarity and motion optimisation.
Higher-bandwidth inputs supporting 4K/120Hz sources.
Natural-language search and voice control alongside full app access.
Commercial-grade FWD-series warranty and support package.
Technical specifications
Delivery & returns
Estimated delivery 25 Aug - 29 Aug. UK mainland delivery only — some large or made-to-order items may carry longer lead times.
Unused items in original packaging can be returned within 14 days of delivery. Faulty items are covered under manufacturer warranty.
Payment & security
Pay securely by card, or apply for a 30-day purchase order account.
Schools, colleges, universities, NHS, government bodies and charities can order on invoice — no card payment required.
All transactions are processed over an encrypted, secure checkout.
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